5 Things Customers Look For In CBD Packaging

If you’re a CBD enthusiast, you know how important it is to find top-quality products that meet your needs. Lucky for you- there are endless options in brands and variants in the legal market. But have you ever considered the importance of the packaging of your CBD goodies? That’s right, guys! 

The packaging can actually make or break the consumer experience. Well, 7 out of 10 people make their buying decisions based on it. That’s some number! And with CBD, it’s more than about looking cool on your shelf. 

Buyers and sellers want to ensure your product is safe, fresh and meets legal requirements. So, what should one look for in CBD packaging to ensure getting the best? Let’s highlight the basics.

Legal requirements and compliance 

Surprisingly, this is the first thing consumers typically look for. After all, the industry is relatively new, and CBD brands and sellers still have to follow several legal and compliance requirements when it comes to packaging. 

Buyers are aware too, so they start by ensuring that the product packaging is according to the relevant laws and regulations of their location. After all, no one wants to break rules and get into trouble, right? 

Labeling and information

Well, next up on the list is labeling and information, which are also related to legal compliance. There’s still a lot of confusion and misinformation CBD buyers deal with. Choosing packages with clear and accurate labeling and information is a good way to ditch those doubts. 

Not to mention, it’s an assurance that the product is legit. Customers should look for details such as composition, dosage instructions, precautions, and other relevant information like third-party lab testing results. 

Product safety and integrity

That’s a no-brainer because product safety and integrity matter the most. After all, external factors such as light, heat, air, and moisture can affect the freshness, potency, and quality of CBD.

Consumers looking for terpenes for sale need to be extra choosy because the right  packaging can preserve the aroma and flavor of the product. It comes smelling fresh and tasting great, and stays that way. Additionally, child-resistant packaging is a must.

Convenience and portability

As a consumer, you’ll want something convenient and portable when it comes to choosing CBD packaging. It should be simple and practical- something that makes the item easy to carry around, such as disposable pens, pre-filled cartridges, and mylar bags. 

Moreover, an option that’s good with storage and reuse is even better from a convenience and sustainability perspective.

Branding and design 

Well, you can’t overlook branding and design, right?  Most customers pay attention to these factors because CBD buying is all about trust. A product should look good on the shelf and replicate the brand’s identity to appeal to buyers. 

Custom labels, sustainable materials, and unique shapes can get a lot of attention. They make it stand out among others and create a unique brand identity.

An average consumer judges a CBD product from its cover. For brands and sellers, it should matter a lot because it can actually make or break the customer experience. So how will you choose the best product packaging? Simple- you’ve just got to follow these basics and you’re good to go!

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